主播星哥：光脚农村娃长沙成就千万财富梦

37岁的星哥，是一个全网拥有300多万粉丝的网红，在长沙拥有7层近2万平方米的二手车卖场，最高年销售额过7000万元，是一名妥妥的千万身家老板。

Brother Xing, 37 years old, is an online celebrity with over 3 million followers across various platforms. He owns a second-hand car dealership in Changsha, which has seven floors and covers an area of nearly 20,000 square meters. His annual sales have exceeded 70 million yuan at their highest, making him a veritable multimillionaire.

星哥本名岳星，出生于湖南益阳农村，早年家境贫寒，上学时因穷光脚走路，仅有的一双鞋要到学校才穿。技校毕业后，他在广东东风日产当焊工，工作5年有了一定积蓄后便萌生创业梦。回长沙后，他先在三一重工学习，后与弟弟开汽车美容店却因经验不足失败。之后当过货车司机、挖机师傅，2014 年进入二手车中介行业，后成立自己的二手车公司。

Brother Xing's real name is Yue Xing. He was born in a rural area of Yiyang, Hunan Province. In his early years, his family was poor. When he went to school, he had to walk barefoot because of poverty, and he would only put on his only pair of shoes when he arrived at school. After graduating from a technical school, he worked as a welder at Dongfeng Nissan in Guangdong. After working for five years and having some savings, he began to think about starting a business. Upon returning to Changsha, he first studied in SANY Heavy Industry. Later, he opened a car beauty shop with his younger brother, but it failed due to lack of experience. After that, he worked as a truck driver and an excavator operator. In 2014, he entered the second-hand car intermediary industry and then established his own second-hand car company.

2020 年，星哥开始短视频直播，因收车视频爆火，流量大增，其二手车生意迅速发展。2023年9月，星哥在长沙租下2万平方米7层独栋大楼，将湖南星哥杈车汽车服务有限公司正式升级为星哥杈车名车寄售中心。充沛的线上流量、透明化标准化的售卖作业，助推着星哥在湖南二手车市场新的变革浪潮中脱颖而出。

In 2020, Brother Xing started short video live broadcasts. Thanks to the popularity of his car-purchasing videos, his traffic soared and his second-hand car business developed rapidly. In September 2023, Brother Xing rented a seven-story single-building covering an area of 20,000 square meters in Changsha and officially upgraded the original company to Xingge Cha Che Luxury Car Consignment Center. The abundant online traffic and the transparent and standardized sales operations have helped him stand out in the new wave of changes in the Hunan second-hand car market.

星哥说，是长沙这方肥沃的土壤，成就了自己的创业梦想。

Brother Xing said that it was the fertile land of Changsha that helped him fulfill his entrepreneurial dream.